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Cazadores spicy margarita calories8/7/2023 ![]() “There is not much variance in ABV between ranch waters and other hard seltzers,” she explains. IRI’s Piotrowski notes that, although spirits-based RTDs have more brands with higher ABVs, most sales are in 4.5% ABV brands. “Ranch water likely has, and will continue to, benefit from macro consumer wellness trends due to it being lighter in (ABV) and calories.” “Ranch water presents an opportunity for tequila brands to broaden their appeal and increase interest by diversifying the ways in which consumers can enjoy tequila,” Drizly’s Paquette says. “For tequila brands, ranch water presents an opportunity to demonstrate relevance and ramp up consumer interest.”Īs tequila-based cocktails have historically focused on drinks like Margaritas, ranch water offers a low-sugar option for consumers looking for a lighter, tequila-based cocktail. In turn, the low-calorie/low-sugar nature of ranch water also reinforces tequila’s “better-for-me” image in the minds of consumers, experts note. “With the backing of these companies and access to their extensive distribution networks, there is potential for ranch water to reach new consumers across the United States and perhaps further afield,” it continues. Then, in March 2021 Diageo acquired Texan producer Far West Spirits, maker of Lone River Ranch Water hard seltzer. “Spying the opportunity presented by ranch water, in February 2021, Dutch brewer Heineken unveiled a line extension for its Dos Equis lager brand: Dos Equis Ranch Water Hard Seltzer. “The growing reach of ranch water has been enabled by a host of ancillary trends, most notably: the continued growth of hard seltzers and RTDs the strong performance of tequila demand for refreshing cocktails that are easy to make at home and low-calorie/low-sugar beverages,” it states. In its article, titled “Why have Diageo and Heineken invested in Ranch Water?” IWSR notes that ranch waters’ easy-to-mix and refreshing characteristics now have a much broader appeal. Moreover, along with tequila’s strong performance, the growing reach of ranch water has been empowered by trends such as the continued growth of hard seltzers, according to London-based IWSR Drinks Market Analysis. “Tequila has been the fastest-growing spirits category in terms of share gains on Drizly over the past few years.” “With a rich history as the native cocktail to west Texas, a classic ranch water features tequila as the spirit base of the cocktail,” Paquette continues. “Distribution has also increased significantly year-over-year for Lone River’s variety pack in January 2021, it was available in two states, and in January 2022, it was available in 28. “Within the hard seltzer category on Drizly, popular ranch water brands like Lone River have experienced growth over the past few years - with Lone River scaling 700% of share from 2020 to 2022 to date,” she says. Here are the best canned cocktails.Liz Paquette, head of consumer insights at Boston-based Drizly, notes that, with the rise of ranch waters, Drizly has seen significant increases in consumer demand. The second taste test resulted in three new additions. I sipped each one, judging them on what the cocktail was trying to do-is this canned Margarita a quality Margarita? Does this canned Gin & Tonic taste like a G&T I might make at home? After the first taste test, I found ten canned mixed drinks that stood out amongst the rest. Over the course of two separate taste tests, I tried 26 different canned cocktails. Instead, I created a curating tasting list of some of the top rated canned cocktails out there, as well as canned mixed drinks that were new to the scene. So, did I try all the canned cocktails on the market? It’s an impossible feat. Boston never dreamed of when he was writing up his guide. These days, there are not only canned versions of classic cocktails like Palomas and Old Fashioneds, but there’s also original canned cocktails-new creations Mr. ![]() ![]() According to a few different state liquor boards, a canned cocktail is simply a canned, pre-mixed drink that is over 0.5% ABV but less than 15% ABV. And, as a seasoned canned cocktail drinker and lover, you can trust me.īut first, what is a canned cocktail? The category is much broader than other canned alcoholic beverages. So how to distill the whole of the ever-growing beverage category into one measly little list? Can you even compare a canned Old Fashioned to a canned Margarita? I did my best. The best canned cocktails come in a variety of flavors, strengths, and styles. ![]()
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